« Welcome to the Future of Mobile Technology »
Don’t lose your Google Positioning

Starting on April 21st 2015, Google will be punishing websites that are not mobile-friendly. Relevance can optimise your current website design to be mobile friendly so your rankings stay or even increase.

Be Available by Everyone All the Time

By 2018 there will be 5 billion mobile users. People have their mobile device at home, at work, and on holiday. Reach your customers all the time with a mobile responsive website.

Relevance Mobile Team

Relevance mobile development team adapt your existing web design to be optimised for all mobile devices. We will not change your current website. We work quickly with or without your current team.

Return on Investment

Being mobile friendly increases your visibility, engagement and sales. Contact Relevance for a 24 hour quotation for a mobile responsive website. Don’t waste any more time - the time to go mobile is NOW.

Mobile Friendliness Check

Additional Information:

Mobile Websites


Starting April 21 2015, Google will be expanding the use of website mobile-friendliness as a ranking signal. This change will have a significant impact on your company's website position in search results. 

Please go to Google mobile-friendliness check.  

If your website is not mobile-friendly, after April 21 2015 it will drop in Google rankings and become less visible to your potential clients. 

Relevance development team is happy to adapt your website to mobile screens and save your company from the loss of Google positions. 

  • Local mobile searches are projected to exceed desktop searches for the first time in 2015 (eMarketer).
  • Almost half of internet users say they will not return to a website if it does not load properly on their smartphones (The Social Media Hat).
  • 61% of customers who visit a mobile unfriendly site are likely to go to a competitor's site (Karim Temsamani at IABALM via IAB)
  • By 2018, mobile video will represent 69% of all mobile traffic, which is an increase from 53% in 2013 (Forbes).

  • 70% of mobile searchers act within an hour; only 30% of desktop computer searchers do (Mobile Marketer 2012)

Contact Emilia: emilia.jedamska@relevanceweb.com for a quote.

What is a Mobile Responsive Website?

Responsive design is a way of developing a website that is completely flexible on all devices. The website automatically orientates itself based on the screen size of the device.

Responsive design uses CSS (Cascading Style Sheets), which is the most commonly used technology to style websites, to automatically detect the resolution of your mobile device, and to adjust the layout to best fit that screen size.

Responsive design changes only the visual display of a website which means it shows the same content as a desktop website.

Responsive design styles can be applied to new or existing websites by applying a style sheet that only mobile devices can see. It responds to the size of the device the website is viewed on.

 Benefits of using mobile-responsive design:

  • No need to create new content. Existing pages and content remain the same, only the styling changes to make the site appear in a more optimum manner
  • Any updates that then need to be made only have to be implemented on the main website
  • Responsive design can be applied to existing websites – we can develop a CSS to overwrite the existing styles for mobile/tablet device
  • The layout of a website changes according to the size of the screen it is being viewed on.


What is a Mobile Version of a Website?

A mobile website is a custom version of a website - designed specifically for display on mobile and tablet devices. Mobile websites can have a custom homepages, custom content, and custom navigation so they are more relevant and easy-to-use to mobile users. You also have the option to display a combination of content – some new content just for mobile users, and some or all content from your existing website. 

Benefits of using a mobile website:

  • You can have a custom home page and navigation that links to the most content you wish to show to mobile users;
  • You can have completely different content for mobile users, or maintain the same content as your regular website.
  • Give users the option to switching off your mobile website and viewing your full website instead

Take advantage of the lower advertising costs of a mobile website

Google dominates mobile search (with around a 98% market share) and actively prioritises mobile optimised websites in these searches. With only a third of businesses targeting the mobile market there is far less competition for the highest ranking positions. Google also allows you to target pay per click advertising campaigns specifically for mobile users, meaning keyword terms which may be extremely expensive to target in standard ad campaigns can be far more cost effective in a mobile campaign.


Why choose Relevance Web Marketing as your mobile website partner?

In the emerging mobile market many designers are creating great looking and easy to navigate websites, but failing to consider SEO when doing so. Even with the best looking mobile site in the world top rankings won’t come without optimisation. As an SEO specialist Relevance can not only construct a beautifully designed website for you, we will also ensure your customers can find it.